Pot Noeldle

Marketing a product is one thing but cooking up an idea for a new product that then gets taken to market is an altogether different feast. What started as something of a joke soon spiralled into a Christmas dinner flavoured Pot Noodle landing on the supermarket shelves across the UK. Although we didn’t have much say on exactly how many dehydrated sprouts went into each one, we did get to make the campaign to launch it.